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TV on the Radio

yeah yeah… it’s a band…

I heard one of those “Stand up to the broadcasters” commercials from Shaw Cable.

stand up to who?

basic story is this: Broadcasters in Canada want Cable providers to pay a fee to carry their programming (shock, awe, et cetera)

The cable companies are saying it’s not fair, because if they have to pay, then they have to pass the cost on to their subscribers. Seems fair, right?

Except, despite the fact that they currently get that programming for FREE… they already charge their subscribers to receive it.

This is the crux of the argument the broadcasters have made – if YOU are going to charge for something we give away for free, you should share in the profits you’re making doing so. Why should we get nothing for profits you make off of us?

say you design something, and provide it for non-commercial use for free… does that mean you have to give it to those using those products commercially for free as well?

Nope.

That is exactly the argument in this case.

Maybe the cable providers should get the product for free – but in that case, they should also provide it for free, since it isn’t costing them anything, seeing as it uses the same infrastructure that they use to provide programming that they pay for.

It seems, to me, to be a slam dunk kinda case.

Of course, the cable companies don’t want you to look at it that way – they like making profits off of something that they don’t pay for – can’t say I blame them – but don’t believe for a second that they would have to charge more if they paid, since they already do charge more.

Again, if you charge for something someone else makes, whoever made it should get a share in the profits.

Small scale example – if I give you a cup of coffee free, and you sell it for 5 bucks… what is my incentive to give you another cup of coffee? I mean… I’m out a cup of coffee… and you have 5 bucks… so give me a buck, and I’ll give you another cup, which you can turn around and sell for 5 bucks (supplier/distributor model)

Categories: TV Tags: , , , ,
  1. January 17th, 2010 at 19:16 | #1

    Good band. ;)

  2. January 17th, 2010 at 19:19 | #2

    that it is! :D

  3. Strixy
    January 19th, 2010 at 15:57 | #3

    The CBC is funded by the taxpayer. The fee is collected off of your paycheck. CTV offered local programming for free for a reason. They wanted to tap into a more local advertising dollar which in turn paid for the production of local programming. Programming that used to be made available for free over the air.

    The cable providers couldn’t charge for something everyone was getting for free so they charged for a better quality signal (coaxial cable) whic had a cost associated with it. It is that cost they charge their customers for. Basically, if you want free CBC stick a coathanger in the back of your TV and get it for free.

    Unless you’re a cable customer… You have to pay.

    CBC is on this bandwagon. The Station our taxes pay for. The station that is supposed to provide local and national programming by point of legislation for all Canadians, for free. And they want to charge for it!? I don’t think that’s ok.

    If CTV wants to charge extra, let them. If HBO and MovieCentral want to charge more, let them. The consumers can decide what they’re willing to pay for.

    Paying extra on my cable bill for CBC… No way.

  4. January 19th, 2010 at 23:12 | #4

    The point is, you already pay extra, if you design something and someone else sells is without paying you, you’d want money too.

    CBC and CTV both make most of their money off of advertising, not tax money…

    and if Shaw and Rogers and whoever else wants to resell their services (which they do), they should pay a percentage of what they charge for those services to the people who create them. Good way to reduce how much money taxpayers invest in these services through taxes, and the only honest way for the cable companies to do it.

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